Welcome to Aprofita corporate blog - the place for news and important updates about Aprofita cash-back platform, useful articles on User Acquisition and Mobile Marketing, and lots of useful stuff.

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User Acquisition

App Store Optimization - Your Way to Improve User Acquisition

ASO is a set of activities directed at improving app’s visibility in the store, its’ discoverability in search results and ranking. In simple words – it’s what we do to make our apps easier to find and compelling to download.

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User Acquisition - Do or Die. User Segmentation

App stores have become immensely crowded. To be able to stay afloat an app needs to be discoverable and engaging, in its own unique way. It’s a long way to go that starts with basic strategy and user segmentation.

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